Our Mission
To power free payments forever and everywhere for businesses, and more rewarding shopping for our members, so that everyone wins.
Our Story
A cash transaction
When you pay a business in a shop with cash it is free. That’s the whole point of money.
The merchant doesn't pay any fees.
As cash payments shifted to cards and shopping moved online, card networks and payment companies started charging hefty fees, effectively creating a tax on money for businesses.
Business owners had no choice but to pass this extra cost onto customers. With most customers completely unaware of this hidden tax on money, typically choosing their payment method based on convenience or rewards, the end result was everyone was left worse off.
But, what if there was a payment method that offered free payments to businesses and provided more rewarding shopping for customers? Wouldn’t that be better for everyone?
Actually such a method already exists - before debit and credit cards, there were store cards.
Store cards offered businesses the advantage of free payments and provided customers with enticing rewards, such as 5% cashback, generating incremental sales for the businesses and fostering greater customer loyalty.
However, store cards had a limitation - they were specific to one store, making it impractical for customers to carry multiple cards. As a result the potential benefits were restricted and everyone suffered.
A payment network built for the modern age
Enter Super Payments. We have a vision to combine all the advantages of store cards (free payments for businesses and higher rewards for customers), eliminate the disadvantages (only available in one store) and reinvent them for the digital age. A payment network built to make everyone better off.
We empower businesses with free payments, allowing them to offer customers 1-10% Cash Reward, which is automatically deducted from their next purchase when they pay with Super. By rewarding customers in this way, they shop more often and buy more with a business.
The Results
Thanks to Cash Rewards, businesses integrating Super Payments are already experiencing 1.3X more sales from customers who are Super Members.
Customers love paying with Super, and nearly all our members say they would always pay this way if it is available at a business. It’s a win-win scenario, with everyone better off. Over 1,000 UK businesses and 500,000 UK customers are paying using Super every day.
The team behind the business
Super Payments was founded by Samir Desai CBE, co-founder of Funding Circle, and a team of experienced executives to transform the online shopping experience with a new way to pay and shop.
We're backed with £28M from the same group of investors behind Facebook, Spotify, Stripe, Monzo, and Twitter, as well as high-profile angel investors including the former CEO of WorldPay and founder of Betfair.
As seen in:
“... will eliminate online payment fees and has the potential to save companies and shoppers billions of pounds ....”
The Times
